English to Chinese Localization China's economy has developed at a staggering pace since the early 80s, to such an extent that it is fast becoming the envy of both Japanese and American markets. Today, China is the second largest economy in the world after the US. When China joined the WTO in 2001,it became clear that China's economy would continue to grow quickly. Members of the global economy now find themselves intrigued with the opportunities this rapid economic growth presents. Entrepreneurs know that by entering the Greater Chinese market, which includes Hong Kong and Taiwan, they can vastly extend the market reach and lifespan for their products. A website in Chinese is the avenue many companies are pursuing. However, for a website to be effective it has to be culturally and linguistically appropriate. |
|